Certified Marketing Strategy Expert

Certification Prerequisites Target Audience Cost of Course
Experience Education
SCMS-E 5-years work experience Study of all processes – Marketing Strategy book, 40 mandatory educational hours and professional recommendation. Sales and Marketing Professionals and Specialists. £1800

Overview

Certified Marketing Strategy Experts facilitate well-planned marketing strategies to satisfy the goals set by the Corporate Marketing Strategy or Business Unit/Geographic Strategies. Marketing Strategy is one of the most crucial Aspects of Sales and Marketing. Certified Marketing Strategy Experts are able to define a product’s or brand’s unique value proposition, target markets and strategies to connect with defined audiences. Experts are able to specify the overall pricing and distribution strategies of a product or brand, and outline the objectives, metrics and budgets for all marketing activities.

Successful candidates will be awarded the Certified Marketing Strategy Expert certification by SMstudy after passing the exam.

Audience Profile

This certification is appropriate for Sales and Marketing Professionals and Specialists interested in becoming a Marketing Strategy Experts.

Prerequisites

Candidates should have a minimum of 5 years work experience. It is preferable to complete the Certified Marketing Strategy Specialist certification and study all processes in the Guide –Marketing Strategy book before applying for the Certified Marketing Strategy Expert certification. It is also mandatory to earn 40 educational hours by attending Marketing Strategy Expert classroom training and provide a professional recommendation.

This course takes place over 5-day SCMS-E in classroom training.

Exam Format

  • Multiple choice
  • 180 questions
  • No negative marks for incorrect answers
  • 240-minute duration
  • Proctored online exam

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