Certified Marketing Strategy Professional

Certification Prerequisites Target Audience Cost of Course
Experience Education
SCMS-P None Preferably Certified Marketing Strategy Associate Anyone interested in becoming a Sales and Marketing Professional £900

Overview

A Certified Marketing Strategy Professional facilitates well-planned marketing strategies to satisfy the goals set by the Corporate Marketing Strategy or Business Unit/Geographic Strategies. Marketing Strategy is one of the most crucial Aspects of Sales and Marketing. A Certified Marketing Strategy Professional is able to define a product’s or brand’s unique value proposition, target markets, and strategies to connect with defined audiences. This professional is able to specify the overall pricing and distribution strategies of a product or brand, and outline the objectives, metrics and budgets for all marketing activities.

Successful candidates will be awarded the Certified Marketing Strategy Professional certification by SMstudy after passing the exam.

Audience Profile

This certification is appropriate for anyone interested in becoming a Marketing Strategy Professional.

Prerequisites

There is no formal prerequisite for this certification. However, it is preferable to complete the Certified Marketing Strategy Associate certification and study the recommended processes from the Guide – Marketing Strategy book before applying for the Certified Marketing Strategy Professional.

This course takes place over 2-day SCMS-P in classroom training.

Exam Format

  • Multiple choice
  • 100 questions
  • No negative marks for incorrect answers
  • 120-minute duration
  • Proctored online exam

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